How do you find Your Best Keywords?

Keywords are the words used most often when people search the Internet.

To get traffic to your Blog or Website you need to use these specific words, not those that YOU think might be suitable.

And, if your intention is to attract traffic to your Blog, finding the right Keywords is crucial.

Keyword research is the process of finding these words, and the phrases that your prospects are searching for on the internet, and it is an essential part of all Internet Marketing.

A good Keyword Research tool is necessary, and many can be found by doing a search.  But most make claims that they do not live up to, and some are complete scams.

Therefore, it is best to stick with one of the better known ones, and for most uses it is hard to beat Wordtracker.

There are also two FREE tools.  The Google Adsense Keyword Research Tool is excellent, and Wordtracker has it’s own free Tool, which you can start out with and upgrade when you need to.

See Keyword Tools for more information.

Keyword research helps you to:

• get Traffic,
• choose a niche for your Blog,
• decide on topics for Posts,
• write Headlines and Post Titles,
• find related Markets,
• find products and services to promote on your Blog,
• choose Pay Per Click Ads.

Choosing Keywords.

When choosing keywords it is usually best to precisely target your market. If you choose niche phrases you may get less traffic for each phrase, but there are a lot more phrases, less competition for each phrase, and you will attract more Leads.

For instance you may be wanting to attract people who want to ‘make money online’, but there are 177,000,000 pages on the Internet with these keywords, so you are unlikely to get on the front page of a search, and if nobody sees your Blog you will get no Leads.

So you will be better off targeting a more precise market niche such as ‘make money online network marketing’.  But there are still 44,500,000 pages.

So again you will be better narrowing your search even further by targeting a smaller niche such as ‘make money online chocolate network marketing’. Now you only have 229,000 pages. This is still a lot, but better.

You could try an even more targeted niche ‘make money online healthy chocolate network marketing’. Now there are only 63,000 pages and you will now be able to attract a few prospects.

The point is, it is better to attract some of 63,000 rather than none of 177,000,000.

As you can see Keyword Research is essential in identifying and choosing the most popular and targeted words.



Chris Aguilar